Ian Bruce

Ian Bruce, CBE, moved from Unilever into charities and later founded the Centre for Charity Effectiveness in City, University of London’s Bayes Business School. His research on visual impairment, charity leadership and marketing are widely cited in the academic literature. While he was CEO (1983-2003), RNIB had over 3,000 staff on 56 sites, with schools, colleges, libraries, hotels, residential homes, factories and a campaigning HQ. He was previously CEO of Volunteering England and Assistant CEO of a London borough and Age Concern England.